The purpose of a portfolio

A portfolio helps to sell yourself at interviews. It helps you get in to art school, college,
university or higher-level courses and you can also present it at a job interview. A portfolio
shows your skills and talents and the level you are working at. It also shows your skills and
thinking ability, your interests and expression of ideas. It is a record of what you have
achieved.
 
A portfolio is usually presented in a folder as this looks smart and professional. These
days, a lot of people tend to make an online portfolio. Portfolios also come in the form of
powerpoints, printed books, blogs, journals and disks.
 
What clients look for in a portfolio, is something unusual, unique and original. They also
look for creativity, individuality and independence, aswell as your personality, commitment
and ability to evaluate your work.
 
A portfolio must be updated with the latest work. Presenting work that looks out-dated
doesn't give a good impression. Most importantly, a portfolio is you and promotes you.